How about giving them some treats on the platforms?
I had cat trees in the past, now I have only built in wall platforms, built in scratcher (with commercial replacable cardboard insert), and floor mats and tunnels, they love it. I'm sure if you build one, it will be more suitable for your cats since you can just put in features they like and leave out those they don;t like. Mine never used sissal rope scratchers, and all cats I know of love cardboard ones.
Here how it looks like, top 3 are just platforms since Stefie loves to sit high up, I got similar platforms in living room but with cushions, they love to sleep on those. At the bottom is inclined scratcher:
